Catch Karo #ReadPositiveThinkPositive has introduced the campaign to create a strong momentum of positivity through its “Read Positive Think Positive” initiative.
The campaign is one of the most innovative initiatives introduced in the field of journalism, with the goal of igniting a significant shift in the attitude towards news publishing. Journalism has the power to influence and set the agenda for its readers through its editorial content and coverage.
In an environment where negativity sells, with more news on scandals and scams, Catch Karo recognises that the media bears a significant responsibility to bring about positive transformation in people’s lives by starting a change in one‘s mindset through insightful news and stories of hope.
To live a healthy, peaceful, and contented life in the modern era, people should maintain a strong positive frame of mind. People are eager to hear more positive and insightful news. As a result, it is critical to initiate and drive the concept of saying “No” to negative thoughts.
The campaign will bring to light several noteworthy stories about individuals, organisations, communities, and institutions working to make positive changes in society through positive editorial coverage.
Currently more then 50 Influencers promoting this campaign on social media.
Watch the video to know more about the campaign